Innovative AR technology enabled better engagement with the fans. CSK fans shared their face filters embedded with sponsor logo on social media and were rewarded with CSK merchandise and gear.
The fan is able to feel the 3D space, merge as one into its magical experience. A journey he or she will like to go on over and over.
Fans point their smartphone camera on their newly purchased cool skateboard and they instantly unlock an exclusive video of their favorite player doing a crazy but inspirational skateboard trick!